Corona

Corona

Is Corona beer taking a hit because of the coronavirus?

Recent news reports have suggested that Corona beer sales are suffering due to the unfortunate coincidence of its name being similar to the coronavirus. However, it is important to note that there is no connection between the two. You cannot get coronavirus from drinking Corona beer.

What impact does this misconception have on the brand?

Despite the lack of scientific evidence linking Corona beer to the coronavirus, the brand is still facing a negative impact on sales. This highlights the power of perception and the importance of branding in the current global climate. It serves as a reminder of how easily misinformation can spread and affect consumer behavior.